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From full-time influencer to founder of a multimillion dollar tech company

From full-time influencer to founder of a multimillion dollar tech company

Just Grow With It with Natalie Barbu

September 24, 202527m 13s

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Show Notes

Welcome to the first episode of Let's Grow with It!

I went from being a full-time influencer to building a profitable, multi-million dollar SaaS company in under a year — but it didn’t start that way. In this first episode of Just Grow With It, I’m walking you through the full story of how I turned an idea into a real business. From creating content in high school, to launching a failed product, to raising VC funding and relaunching with clarity — this is the real, unfiltered version of the journey.If you’re a founder, creator, or someone sitting on an idea, this one’s for you.


We’ll cover the lessons I learned about finding cofounders, making your first hire, building the wrong thing, pivoting quickly, and why being naive might actually be your biggest advantage.This episode is here to break down the growing pains of entrepreneurship — and how sometimes, you just need to grow with it.


00:00 - Introduction and Overview

02:39 - Journey from Influencer to Entrepreneur

03:53 - Squarespace

05:21 - My Early Business Ventures

07:38 - Transition to Full-Time Influencer

09:40 - Starting My Social Media Agency

11:22 - Birth of Rella

17:29 - Building the Team and Raising Capital

20:42 - Pivoting to Rella 2.0

24:38 - Closing Thoughts


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