#407: Expert Mentors Live - Why Google LSAs Are Changing Lead Generation with Kris Durbin

#407: Expert Mentors Live - Why Google LSAs Are Changing Lead Generation with Kris Durbin In this episode, we delve deep into the digital forefront of real estate with a special focus on Google Local Services Ads (GLSA) – a game-changer in the current uncertain markets. With online lead generation becoming crucial, understand how Google Local Services Ads stand out against other advertising methods, including Zillow Flex and the evergreen Yellow Pages ads. Learn about the intricacies of these ads and their indispensable role for real estate agents seeking a competitive edge. Drawing from rich experiences as a former marketing director, our speaker shares insights on the changing landscape of advertising, emphasizing the need to be strategic and ahead of the competition. Discover the unique distinctions between Google Local Services Ads and Google My Business, particularly in light of consumer behavior and their inclination towards reviews. Plus, get insights on how GLSA can organically propel your SEO rankings, capturing potential clients right when they're searching for local businesses. One of the standout segments of this episode focuses on lead qualification. The discussion revolves around the challenges of irrelevant leads, the inefficiencies of live answering services, and the merits of an automated system that optimizes lead generation costs. With a conversion rate of about 50% for qualified leads and a successful strategy that has expanded geographic reach, there's a lot to unpack. Also, tune in for real-world anecdotes about the powerful lead platform, GLSA, its effectiveness in a competitive market, and the occasional hiccups faced with Google – including a successful dispute resolution related to property classification. The message is clear: adapt, evolve, and harness tools like GLSA to remain at the pinnacle of the real estate market. WHAT CAN HELP YOU? Book A Discovery Call We want to provide further value by booking a call with one of our Advisors to discover which factor could be holding you back from achieving the results that you desire and the life that you deserve. Give us 15 minutes, and we'll help you transform your business to 6 to 7-figures plus, while living an xXelerated life. We are offering this as a value add at NO cost. In this jam-packed session, we will: Review your value proposition to identify what's possible for you in the next 90 days and beyond Discuss your current marketing strategies and evaluate what's working and what is not Uncover bottlenecks that prevents you to xXelerate your business Develop an actionable plan to achieve your desired results So book a call at your most convenient time and let's talk about it! SEE OUR BEST STUFF ON SOCIAL! Home Page Facebook Instagram YouTube LinkedIn Tiktok