12: How can you position yourself as the expert when there are so many 'experts' already?
JFDI with The Two Lauras - For Freelance Social Media Managers · The Two Lauras
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Show Notes
These days there are so many 'experts' out there sharing their advice, strategies, hacks etc with regards to social media marketing.
So how do you position yourself as a leader, someone who knows their stuff when you don't have thousands of followers, a blue tick or professionally designed graphics?
In this episode, we dive into what we think social media managers should do if they want to be taken seriously, and how to deal with the imposter syndrome that can appear when there are so many experts out there.
We also explain our 3P framework for creating content that'll not only help you show up as an expert but will lead to more sales with your audience.
The Content Bank contains hundreds of post ideas for freelance social media managers and follows our 3P framework. Check it out here.