979 - Double Your Conversions in 8 Months with Hyperfocused SEO
01:09 - Gert has a way of approaching SEO that differs from the norm, and people respond to it.03:54 - A lot of people have a common story when they go to Gert for help.06:17 - When a client’s no stranger to SEO, is it better to work with what they have,
Audio is streamed directly from the publisher (media.blubrry.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
01:09 - Gert has a way of approaching SEO that differs from the norm, and people respond to it.
03:54 - A lot of people have a common story when they go to Gert for help.
06:17 - When a client’s no stranger to SEO, is it better to work with what they have, or start fresh?
07:46 - After gaining the client’s trust and arranging an audit, what comes next?
10:52 - Knowing what needs to happen with your SEO, the best way to achieve it is by working backwards.
13:37 - When things are going well, that’s when you should keep the momentum going.
14:53 - Is knowing what Google wants a sort of magical power? Gert demystifies.
16:38 - When the tools ask you to nominate your own keywords, do you know what to put?
17:40 - How did Gert’s client respond to the great results he got?
19:06 - SEO Leverage does much more for its clients than just get them links.
22:17 - Some people want to redesign their site before SEO - this is where a lot can go wrong.
25:22 - Where do you really want to be in the search results?
27:54 - Gert’s working relationship with James’s team goes back, and everyone agrees it’s a good one.