1156 - I Deleted 700 Podcast Episodes and Traffic Went Up
00:53 - A simple filter forces you to decide whether each piece of content supports what you sell today.01:50 - Over time, old material piles up and dilutes your message. 02:44 - YouTube acts as both a discovery engine and a long-term archive.
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Show Notes
00:53 - A simple filter forces you to decide whether each piece of content supports what you sell today.
01:50 - Over time, old material piles up and dilutes your message.
02:44 - YouTube acts as both a discovery engine and a long-term archive.
03:08 - Email sends people directly to the content that drives sales.
03:44 - A second email to unopens captures attention you would have otherwise missed.
04:11 - Each recording becomes multiple assets across different formats.
04:43 - The system works because it’s repeated consistently.
05:29 - YouTube builds authority while email deepens connection.
06:25 - Real client conversations spark ideas that resonate with future clients.
07:20 - Repeating a simple system creates predictable results.