Season 4 · Episode 496
Ep. 496 wine2wine 2020 Recording Session | Social Media in the China Wine Market
wine2wine 2020 Session Recordings
March 2, 202126m 52s
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Show Notes
Italian Wine Podcast Episode 496: An immersion trip of social media in the China wine market
Social media in mainland China has taken on unique forms not adopted by other parts of the world. Lin Liu MW and Gus Zhu MW will demonstrate how social media has merged with Chinese culture and daily life for many. And the wine industry in China is no exception – social media is crucial at all levels of interaction among wine professionals and consumers alike