Judge Denies NCAA's Bid to Block DraftKings from Using Tournament Names
Irvine News Today | 2 Min News | The Daily News Now! · The Daily News Now!
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Federal Judge Denies NCAAs Request to Block DraftKings from Using March Madness Terms
A federal judge in Indiana has rejected the NCAAs attempt to halt DraftKings from using terms like March Madness, Final Four, Elite Eight, and Sweet Sixteen in its promotions. The NCAA had sued DraftKings for trademark infringement, claiming it caused confusion and implied endorsement of gambling. However, the judge found no immediate harm and allowed DraftKings to continue using the terms while the case progresses.
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