
Investment Climate
138 episodes — Page 1 of 3
On Winning Pitch Competitions and its 5-Minute Pitch Anatomy - Nurtured Nuts: Bryant Williams
CPG Venture Math Behind a Series A, and Making Founders "Whole" on Dilution - Iris Ventures
Re-Examining Tech Adoption: Lance Lively on Market Pull, CPG Unlocking, and Beyond Meat’s Missteps
On Landing DSM as a Strategic Lead, & Why He Chose B2B Over Building a Brand- Lorenzo Pessini, NOUS
Being "Found" by Investors, Pivoting from Product to Platform, Turning LOIs into Paid Pilots - XiA'H
On Ghent's Founder-Friendly Spin-Out Playbook, and Why Lean Beats Big in AgTech- Chiara Guidi, B-COS
Landing a Strategic Corporate Lead, and Structuring University IP - Just Meat Protein
On Crossing to the Other Side of the Table, & Off-Take Agreements Over LOIs-Darko Mandich, gener8tor
Raising Friends-and-Family in a Frozen Market & Giving a VC Goosebumps in 5-Mins - Saku Biosciences
Treating Every Investor as "One Shot," Selling w/o Selling, and Fundraising as a Probability Matrix
On Treating the Raise Like a Sales Process, 110-Slide Data Room, & Turning Complex Into Compelling
On Out-Scoping University Research, Techno-Economics, and Avoiding False Assumptions- Elissa, Twynam
On Surviving the Long Game, and Renegotiating a "No" - Sérgio Pinto, Cellva Ingredients
On "Agtech 2.0," Managing Smart Capital Stacks, and Scaling via OEMs- Liron Yanay, AgriPass Robotics
On Bypassing "Grant Traps" & the Art of Professional Pre-Seed Agtech Strategy - Arnout, Rockstart
On Why Execution-First Models Beat Capex-Heavy Tech - Alberto Criado, Cardumen Capital
On Why Vertical SaaS Still Rules in the Era of AI - Nils Eiteneyer, Capnamic
On Why Family Offices Beat VCs in the Hard-Tech Winter - Jaap Zijlstra, Navus
On Navigating a 14-Month Biotech Seed Round & Making Whole Milk from Mammary Cells- Opalia: Jennifer
On the Strength of the Syndicate Model and De-Risking AgriFood Investing - Branch Venture Group
On why the "Plant-Based Meat" thesis failed & pivoting a $50M fund to Defense Tech - Champel Capital
On the 16M CHF Series A, licensing IP to sugar giants,& bypassing CapEx-Charles Pontvianne,Planetary
On non-dilutive govt hacks, dodging the OpenAI threat, & $1.1M pre-seed pitch - Dan Bull, Scanabull
On the €8M Food Forecast Series A & why European VCs run Due Diligence Post-Term Sheet- SHIFT Invest
On surviving Corporate VC Due Diligence and the 1% Conversion Rate Reality - Tomas Turner, Cosaic
€10M non-dilutive hack, surviving deep expert "grilling," & avoiding the CapEx trap- Georg Schaumann
On $50M DeepTech Thesis & why Southern EU is the ultimate VC testing ground-José, Eatable AdventureS
On navigating the Alt-Protein pivot and why startups can't disrupt Nestlé- Kim Odhner, Unovis
On securing 6.5M round, partnering with Kubota, and the 1-2yrs farmer ROI- Kristoffer Magnor, Kilter
On "Venture Math", B2B Corporate Synergy, & Pre-Regulatory Playbook - Alex Davisson, Plug and Play
On spinning Plant Cell IP out of the university and the B2C trap - Mick Riley, Forever Harvest
On the Growth Investor Mindset and the B2B vs. B2C Scale-Up Playbook - Fabio Ziemssen, Zintinus
Surviving CapEx leap, supply chain economics, building a Corporate inside a Startup - Planet A Foods
On securing paid POCs and why marketing claims are noise to a $7B corporate - Ziv Kohav, ICL Group
Zubi Capital, Johan Morales on Spain as the Go-To-Market Hub & the death of Consumer Behavior pitch
Bootstrapping SynBio, "Functional Assay" of sales, & First Principles valuation - Tomorrow, Inc
Corporate Open Innovation & surviving the 6-month Pilot timeline- Jara van den Bogaerde, Royal Cosun
On NZ massive govt match-funding & escaping the Agri-Food VC winter- Sandhya Sriram, Sprout Agritech
On Italy's "Untapped" AgriFood Market & Private Equity Exit Strategy - David Bassani, Maia Ventures

S2 Ep 83On the Hybrid VC-Advisory Model & the Art of the Hard Pivot - Jonas Ahm-Lundgren, The Footprint Firm
Episode 83: The Footprint Firm: Jonas Ahm-Lundgren on the Hybrid VC-Advisory Model and the Art of the Hard Pivot In this episode, I sit down with Jonas Ahm-Lundgren, Partner at the Footprint Fund, which recently announced the first close of their €76M pre-seed and seed climate tech fund. Jonas breaks down their highly unusual structure—operating a venture fund under the same roof as a major sustainability advisory firm—and how this "army of smart folks" gives them an unfair advantage in corporate networking and due diligence. We dig into their investment in Octarine Bio, detailing how the founders executed a brilliant hard pivot from medical psilocybin to bio-based colorants for textiles and food. Jonas also explains why tackling deeply fragmented, high-pollution markets like textile dyeing requires a 12-year fund structure and an immense amount of founder resilience. 🎧 Listen to the full episode to hear Jonas's "whaling ship" analogy for venture capital and why startups should never ignore unsolicited inbound interest from Fortune 500 companies.Key Facts The Footprint Fund:Goal: To invest €0.5M to €2M checks in early-stage climate tech companies across Northern Europe, prioritizing deep impact aligned with massive financial returns.Milestone: Closed a €76M debut fund backed by a highly condensed roster of top-tier Danish LPs, including Novo Holdings, Northeast Family Office, and the Danish government fund EIFO.

S2 Ep 82Evergreen Select: Jim Miller on Big Pharma execution, 3D scaffolding, and the Hybrid Meat strategy
Episode 82: Evergreen Select: Jim Miller on Big Pharma execution, 3D scaffolding, and the Hybrid Meat strategy In this episode, I sit down with Jim Miller, President and CEO of Evergreen Select, a cultivated meat company that has raised roughly $55M to date, backed heavily by lead investor S2G. Jim brings over 30 years of Fortune 500 biotech and Big Pharma execution (including COVID vaccine commercialization) to the cultivated meat sector. He breaks down why Evergreen abandoned complex plant-based hybrid blends in favor of a direct "drop-in" strategy: blending their 100% lean, non-GMO cultivated beef biomass directly with traditional ground beef. We dive into the science behind their 3D bovine scaffolding that allows them to harvest solid chunks instead of a liquid slurry—achieving massive titers north of 350 grams per liter—and how they are positioning their product as a hedge against the volatile spot prices of the traditional beef industry. 🎧 Listen to the full episode to hear Jim’s masterclass on extreme board transparency and why daily scrums are vital for startup survival.Key Facts Evergreen Select:Goal: To supply meat processors with a highly scalable, non-GMO cultivated lean beef biomass that blends seamlessly with traditional ground beef to stabilize costs and supply.Milestone: Successfully raised ~$55M to date (with a recent $8M injection) while advancing regulatory dossiers for commercialization in both the US and Singapore.

S2 Ep 81On Regenerative Economy and why VCs are wrong to ignore Consumer Brands - Tom Doornik, Doen Ventures
Episode 81: Doen Ventures: Tom Doornik on the Regenerative Economy and why VCs are wrong to ignore Consumer BrandsIn this episode, I sit down with Tom Doornik, Investment Associate at Doen Ventures, an Amsterdam-based early-stage impact VC backed by the Doen Foundation. Tom walks us through their thesis on the "regenerative economy" and why they write €350K to €700K pre-seed and seed checks for both B2B enabling tech and B2C sustainable brands across the Benelux, DACH, and Nordic regions. We dive deep into their recent investment in Koppie, a Belgian startup creating a single-ingredient coffee alternative from fermented legumes. Tom explains how Koppie bypassed the heavy CapEx trap by seamlessly integrating into existing coffee supply chains and CDMOs, allowing them to compete on price immediately amidst massive global coffee supply shortages. 🎧 Listen to the full episode to hear how Tom navigates the regulatory labeling challenges of alternative coffee and why Doen Ventures actively seeks out impact-driven FMCG brands.Key Facts Doen Ventures:Goal: To invest in the "regenerative economy" (from regenerative agriculture to the blue economy), focusing on restoring harm done to the planet rather than just incremental resource efficiency.Milestone: Actively managing a portfolio of nearly 70 investments and deploying €350K to €700K initial checks (with multi-million follow-on capacity) across Northern Europe.Alex’s Top Findings: The Ultimate CapEx Hack: Supply Chain Interoperability. Doen Ventures didn't just invest in Koppie for the science; they invested because the commercialization path was hyper-efficient. Koppie's legume-based coffee alternative utilizes standard off-the-shelf roasting machinery and downstream CDMOs. By acting as a seamless "drop-in" product, they avoid the multi-million dollar VC death trap of building a proprietary factory, keeping their unit economics at true price parity. "They don't need to build their own factory or production line. They can work with existing parties that have the machinery to get production going. And I think for the phase they're in, that's a huge advantage because... it lowers CapEx requirements, therefore funding requirements. And it just makes the whole funding play way easier."The "Systemic Change" LP Structure. Because Doen Ventures is part of a foundation, they aren't bound by traditional GP/LP return pressures that force VCs to chase quick SaaS multiples. This allows them to focus purely on "systemic change." They define impact not just as resource efficiency (doing less bad), but true regeneration—actively restoring degraded soil health and relieving the ecological pressure caused by the global coffee supply chain. "We don't have a very typical GP/LP structure. We have money that is aimed at realizing systemic change... The way we look at impact is regeneration, meaning how can we actually restore or regenerate the harm that we have done over the years."The Contrarian Bet on B2C Consumer Brands. While the vast majority of FoodTech VCs are currently running away from consumer brands (favoring B2B ingredients), Doen Ventures is actively leaning in. Tom highlights that systemic change requires mass consumer adoption, and dismissing brands as mere "marketing wrappers" ignores the necessary reality of actually selling the transition to the end-user. "We're really looking for consumer brands as well. I think for many investors, there's quite some doubts or hesitancy about brands, seeing them more as marketing wrappers and we actually see them as a very valuable tool to drive impact because in the end you need to convince consumers."

S2 Ep 80On closing a $38M Series A without a bridge round and executing on time - Hélène Briand, Verley Food
Episode 80: Verley Food: Hélène Briand on closing a $38M Series A without a bridge round and executing on time In this episode, I sit down with Hélène Briand, Co-founder and Chief Innovation & Commercial Officer at Verley Food, a French precision fermentation company that recently made headlines by closing a massive $38M Series A led by Alvin. Hélène reveals the disciplined, milestone-obsessed playbook that allowed them to go from Seed to Series A without needing a bridge round. We discuss how she proved commercial traction before having a product to sell by putting prospective customers directly on the phone with investors, why they chose to scale up with a North American CDMO rather than building their own CapEx-heavy facility, and how they secured a crucial "No Questions" letter from the FDA in record time. 🎧 Listen to the full episode to hear why Hélène hired dedicated Project Managers to keep scientists on schedule and why focus is the ultimate fundraising hack.Key Facts Verley Food:Goal: To develop the next generation of functionalized whey protein (BLG) for the food industry using precision fermentation.Milestone: Raised a $38M Series A (including significant non-dilutive backing from Bpifrance) and secured a "No Questions" letter from the FDA.Alex’s Top Findings: The Power of Hitting Milestones (No Bridge Required). The FoodTech industry is notorious for delayed timelines and endless bridge rounds. Verley Food stands out because they actually delivered on the exact scientific and regulatory milestones they promised their Seed investors. Hélène attributes this to intense focus (refusing to expand beyond BLG protein) and the crucial decision to hire dedicated, non-lab-working Project Managers whose sole job is to keep the scientific team executing on schedule. "We eat on time and we have been overachieving it. And this has made the difference... We hired two project managers dedicated to execution and project management... They're not working in the lab. They're just here to manage the milestone and building the mitigation plan."Proving Market Traction Pre-Commercialization. How do you prove traction when you don't have volume to sell? Verley Food didn't rely on theoretical TAM charts. They built an in-house applications team to solve specific pain points for FMCGs (like creating highly stable, high-protein acidic beverage shots). When it came time to fundraise, Hélène put those prospective customers directly on the phone with the VCs to vouch for the immediate market need. "We also are lucky to have good relationships with [our customers] to be able to discuss directly with our investors. So it was first of all allowing investors to touch the credibility as well on the market so they had direct access... They get on call with investors directly and we are not involved."The Strategic CDMO Choice (And Why North America). Rather than burning capital building their own facility in France, Verley opted to scale through a Contract Development and Manufacturing Organization (CDMO) in North America. Hélène explains that finding a partner with the exact downstream filtration equipment and the "agility" to handle a startup's pace was more important than simply chasing the cheapest labor costs in Asia, especially since they are targeting a premium, high-margin functional ingredient market. "I realized how hard is it when you are in your company to handle your R&D... and on top of it manage with industrial equipment... We are leveraging CMO as much as we can until we fully de-risk the technology at industrial scale... You can make two times trying CMO all around the world. Yes, it's about price, but it is not our first criteria."

S2 Ep 79On Open Innovation, the AI Nutrition Threat, and How to Pilot with a €15B Dairy Giant - Arla Foods
Episode 79: Arla Foods: Gilai Nachmann on Open Innovation, the AI Nutrition Threat, and How to Pilot with a €15B Dairy Giant In this episode, I sit down with Gilai Nachmann, Senior Project Manager of Open Innovation & Partnerships at Arla Foods, the largest dairy cooperative in Europe with €15 billion in annual revenue. Gilai breaks down Arla’s aggressive new mandate: sourcing 30% of all innovation ideas externally by 2030. He shares the exact playbook for startups looking to partner with Arla, detailing the specific problem statements they are actively funding pilots for—including sugar reduction, alternative cocoa, and navigating impending CO2 taxes. Gilai also reveals Arla's strategic fear of AI-driven personalized nutrition apps cutting FMCG brands out of the consumer relationship, and how startups can help them stay relevant in a digital-first food future. 🎧 Listen to the full episode to hear exactly how much sample volume you need to trigger a paid pilot with Arla and why pitching them precision fermentation dairy is a non-starter.Key Facts Arla Foods Open Innovation:Goal: To execute an Open Innovation strategy where 30% of all new product ideas come from external sources (startups, SMEs) by 2030.Milestone: Integrated the Open Innovation team with an internal accelerator to drastically speed up the pilot and LOI process for external startups, reducing corporate bottlenecking.Alex’s Top Findings:The "Goldilocks" Timing for Novel Ingredients (2 Years Out). Startups often struggle with when to approach a massive FMCG corporate. Gilai is highly specific: if you are 4-5 years away from commercialization, it is too early. However, if you are exactly two years away from EFSA (European Food Safety Authority) regulatory approval and can produce 20-50 kilos for a pilot plant test, that is the perfect time to engage Arla so they can prepare to launch alongside your approval. "If you're two years away from EFSA, I'd say that's the perfect time to engage because we want to be first runners in the area... we can all launch together when you're ready... They need to have sufficient quantity for us to pilot it... at least 20 to 50 kilos."The Strategic Threat of AI-Driven Nutrition. Arla isn't just looking for physical ingredients; they are actively scouting digital solutions. Gilai highlights a major corporate fear: if AI agents (like ChatGPT integrated with Instacart or HelloFresh) begin dictating personalized meal plans, legacy food brands could become invisible commodities. Arla wants to partner with digital platforms to ensure their products are the recommended health solutions inside these closed AI ecosystems. "If the AI picks your food for you, what is the position of a big FMCG company in this world?... Maybe in a future where AI selects food products for you, brands don't exist. And how do we stay relevant in that future?... We don't want to build these engines... but we want to be the health partner."Don't Pitch Precision Fermentation Dairy to a Farmer Co-op. It is critical to know your audience. While Arla is actively seeking solutions for sugar reduction and alternative cocoa, Gilai warns startups against pitching precision-fermented dairy proteins (like synthetic whey or casein). Because Arla is fundamentally a cooperative owned by dairy farmers, their mandate is to support cow-based agriculture, not replace it. "Arla is a farmer-owned cooperative. And our opinion is we're not going to look into precision fermentation as a core area for our business. We're going to focus on building our farmers' capabilities... It's not something we're going to invest in doing pilots on."

S2 Ep 78On winning Pre-Seed funding with the "Low Inclusion" fiber thesis - Jens & Ida, Ora Biotics
Episode 78: Ora Biotics: Jens Eklöf & Ida Krogh Sjöholm on winning Pre-Seed funding with the "Low Inclusion" fiber thesis In this episode, I sit down with Jens Eklöf (CEO/CTO) and Ida Krogh Sjöholm (Commercial Officer), the co-founders of Ora Biotics, a Danish startup developing the next generation of precision prebiotics. They share the tactical playbook of how they cold-called their way to a €300k pre-seed round led by Rockstart and Delphinus Venture Capital, specifically designed to fund their critical €300k US-based human clinical trial. We discuss why they pair a commercial co-founder with a technical lead from day one, how they utilized €60k in Danish government grants to survive their first year, and the exact science of why "low inclusion" fibers bypass the heavy CapEx traps that destroy other ingredient startups. 🎧 Listen to the full episode to hear how they navigated the delicate "founder spouse" conversation regarding runway and salary expectations.Key Facts Ora Biotics:Goal: To produce a highly targeted, precision prebiotic fiber for metabolic health that does not cause bloating and remains 100% stable in challenging applications like acidic beverages and gummies.Milestone: Raised a ~€300k pre-seed round (post-money cap below €2M) from Rockstart and Delphinus Venture Capital.Alex’s Top Findings: The "Low Inclusion" Margin Moat. The fundamental problem with most fiber startups is that they require massive doses to be effective, which forces brands to alter recipes and forces the startup to build massive, CapEx-heavy production facilities to hit volume targets. Ora Biotics solves this by targeting specific gut bacteria, meaning their fiber requires a very low dose to be effective. This "low inclusion rate" means they can command high margins while relying entirely on asset-light Contract Manufacturers (CDMOs). "If you have lower inclusion, it's also easier to make it a drop-in solution to whatever product you just happen to have... The dose is certainly our key to get really nice margins already from the beginning. We are producing with contract manufacturers, right? We are not building a big optimized production line ourselves."De-Risking with the "Gold Standard" Clinical Trial. While fiber can be sold legally as a food ingredient without a clinical trial, major FMCG brands will not risk their reputation (or lawsuits, a la Olipop) on unsubstantiated health claims. Orbiotics specifically raised their €300k round to fund a randomized, placebo-controlled human study in the US. This data is the exact milestone investors demanded to unlock the next funding round. "If you want to say anything about the health benefits in almost all markets in the world, you need to substantiate that... if you are a big brand and you want to know and you want the integrity to know that the ingredient you put in there gives the benefits... you want a human study. And that's also what we want to go for."The Power of the Commercial Co-Founder at Pre-Seed. Many deep-tech startups fail because they are led by purely technical founders who wait years to speak to customers. Ora Biotics brought Ida (Commercial Officer) on board at the very beginning. Her ability to define the B2B strategy, handle investor storytelling, and secure Letters of Intent (LOIs) for food-grade sample testing before the product was even finalized was critical to winning their pre-seed funding. "I worked more on the storytelling and the market positioning and all of that, which is my background, right? I have a commercial background, I'm not a scientist... We have a few companies now who have said that they've signed the LOAs. They want to test it in their applications. So I think that is an opener."

S2 Ep 77On the Evergreen Advantage & the "Low Inclusion, High Margin" thesis by Mathias Lorenz, Delphinus VC
Episode 77: Delphinus Venture Capital: Mathias Brink Lorenz on the Evergreen Advantage and the "Low Inclusion, High Margin" thesis In this episode, I sit down with Mathias Brink Lorenz, CEO and Managing Partner of Delphinus Venture Capital, a newly formed €80M evergreen fund backed exclusively by four major Danish corporates and a university endowment. Mathias pulls back the curtain on the perverse incentives of the traditional "10+2" VC model, explaining how the pressure to generate management fees often forces GPs into bad deals and inflated valuations. He breaks down why Delphinus operates as an evergreen structure focused solely on long-term Net IRR and why they are hyper-focused on the Danish ecosystem. Finally, Mathias delivers a masterclass on FoodTech unit economics, explaining why commodity alternatives (like cocoa or bulk protein) struggle, and why the real venture returns lie in "low inclusion, high margin" ingredients like enzymes and complex savory flavors.Key Facts Delphinus Venture Capital:Goal: To deploy an €80M evergreen fund into Danish research-focused startups (Pre-Seed to Series B) across AgriFood, Bioeconomy, MedTech, and Dual-Use tech.Milestone: Successfully launched the fund with an unusual and highly aligned LP base of three major Danish corporates (Norlys, Heartland, Salling Group) and Aarhus University Research Foundation (AUFF).Alex’s Top Findings: The Flaw in the Traditional VC Model. Mathias offers a candid critique of the standard 10-year venture capital structure. He argues that traditional VCs are incentivized to optimize for management fees and short-term paper markups to raise their next fund, rather than focusing on the long-term health of the startup. Delphinus uses an evergreen structure with a lower management fee, tying GP compensation almost entirely to carry, ensuring alignment with the founders' actual path to profitability rather than artificial valuation bumps. "A traditional VC is under pressure to invest at a certain pace no matter if the deal is good or not... What is it you are solving for at seed stage? A high evaluation... just to get to the next fund. So all of those behaviors inherent in the ecosystem of VCs, we're trying not to go to."The "Picks and Shovels" Strategy for FoodTech. Startups building massive, capital-intensive indoor farms or attempting to replace bulk commodities often suffer from terrible gross margins. Mathias advises focusing on the technology that enables the industry—the "picks and shovels." He looks for B2B solutions and enabling technologies that offer high-margin support to the broader AgriFood ecosystem. "Often it's better to put on the picks and shovels approach... those would be the great sort of VC bets rather than the individual miner going into the mountain and maybe striking silver or gold... And I think I see the same in agri-food tech... betting on the high-tech solutions, high-margin supporting technologies."The "Low Inclusion, High Margin" Ingredient Thesis. Why did Delphinus invest in Reduced (savory flavors) and Orbiotics (prebiotics)? Because they follow the enzyme playbook. When your ingredient makes up only a tiny fraction of the end product's total volume (low inclusion rate) but is critical to the product's function, flavor, or label (high value), you can command massive gross margins without significantly impacting the FMCG's overall unit cost. "If you sell a loaf of bread, the actual cost assigned to the enzyme is minuscule. What really matters for your unit cost is the flour... So if the color [or flavor] makes all the difference for how the yogurt is perceived... you can charge a premium. It's really about how much of the total product cost do you constitute with your own ingredient."

S2 Ep 76Navigating the Agri-Tech Landscape: Insights from Proba's CEO Sijbrand Tieleman
Episode 76: Proba: Sijbrand Tieleman on raising an Extension Round and dominating a hyper-niche market In this episode, I sit down with Sijbrand Tieleman, Co-founder and CEO of Proba, an Amsterdam-based startup tackling the massive footprint of fertilizer emissions. Sijbrand walks us through his recent €1.25M ($1.5M USD) extension round, which was led by existing investor Future Food Fund. We discuss the strategic decision to raise from the current cap table rather than burning time chasing new investors, the reality of setting achievable milestones, and why agriculture startups cannot be measured by traditional SaaS ARR metrics. Most importantly, Sijbrand delivers a masterclass on finding a competitive moat by becoming the absolute world leader in a highly specific, hyper-niche use case before expanding into larger markets. 🎧 Listen to the full episode to hear how Sijbrand navigated the delicate valuation negotiations with his existing investors to secure 18-24 months of runway.Key Facts Proba:Goal: To help the agri-food supply chain quantify and reduce greenhouse gas emissions specifically related to fertilizer use.Milestone: Recently closed a €1.25M extension round, primarily funded by their existing investors, to focus entirely on business execution without the distraction of a protracted fundraising roadshow.Alex’s Top Findings: The Power of the Hyper-Niche. Startups often fail by trying to solve too many problems across too many industries. Proba initially explored steel and cement before pivoting entirely to fertilizer emissions. Sijbrand explains that by picking a "vertical within a vertical," Proba created a monopoly. They didn't just target agriculture; they targeted the specific emissions effect of nitrification inhibitors used alongside urea fertilizer for coffee grown in the Minas Gerais region of Brazil. "The more opportunity you give yourself to become successful, that I think is kind of a lesson... just make it super small and then extend from there... You want to position yourself in a way that there's no competition. If somebody wants to solve the problem, they more or less need to come to you."The "Insider" Extension Round. Instead of spending 8 months pitching 100 new VCs, Proba chose to raise an extension round directly from their current investors. Sijbrand reveals that they began discussing the need for this follow-on capital just two months after closing the previous round. By maintaining transparent communication and setting realistic milestones, they secured the cash needed to focus on the business rather than the roadshow. "We kind of took a bit of an implicit decision to say... we can go out there to the capital market and basically spend a lot of time finding a new investor without guarantee on success, or we spent a bit less time together with the existing investors and basically have more time to spend in the actual business."Agriculture SaaS is Not Silicon Valley SaaS. Sijbrand highlights a critical disconnect between generalist VCs and AgTech startups. Generalist funds demand rapid Month-over-Month Monthly Recurring Revenue (MRR) growth. However, agriculture operates on physical, annual growing seasons. Proba partnered with specialized investors (Future Food Fund) who understand that growth in this sector is a compounding, season-by-season process, not an overnight software rocket ship. "Building a business in agriculture has a bit of a different speed... things need to grow in a physical world and they grow in one growing season... The normal SaaS investors who are used to [rapid] ARR levels are not interested yet.”

S2 Ep 75"Anti-Fund" model and the harsh realities of expanding into Asia - Isabelle Decitre, ID Capital
Episode 75: ID Capital: Isabelle Decitre on the "Anti-Fund" model and the harsh realities of expanding into Asia In this episode, I sit down with Isabelle Decitre, founder of ID Capital, a Singapore-headquartered venture investment and innovation advisory firm. Isabelle reveals why she deliberately chose not to raise a traditional VC fund, opting instead to invest her own capital (writing tag-along Series A checks up to $1M) to maintain flexibility and leverage deep "ecosystem intelligence." We discuss the brutal truth about expanding into Asian markets, why startups need to stop using "China is big" as a business plan, and how Australian startup AllG successfully pivoted from complex casein micelles to high-margin Lactoferrin to de-risk their commercialization. Finally, Isabelle throws down a spicy challenge to the industry, questioning if the Silicon Valley "Power Law" actually works in AgriFoodTech. 🎧 Listen to the full episode to hear Isabelle’s unfiltered thoughts on funds that rely on a single lucky exit to show returns.Key Facts ID Capital:Goal: To invest in and advise Series A AgriFoodTech startups through a climate lens, focusing heavily on adjacent sectors like circularity and biomanufacturing.Milestone: Rebranding their flagship 10-year annual conference from "Future Food Asia" to "Future Fit Asia," reflecting a shift beyond just food matrices into the interconnectedness of soil and human health.Alex’s Top Findings:The "Anti-Fund" Ecosystem Model. Isabelle doesn't manage LP money; she invests from her own balance sheet. She argues that the traditional VC mold forces GPs to promise 20%+ IRRs that often aren't realistic in FoodTech. By remaining independent, ID Capital operates as a "one-stop shop" offering startups optionality: if a direct investment isn't the right fit, she can leverage her advisory arm to facilitate introductions to massive strategic corporate clients or showcase the tech at her conference. "We are not a fund... I'm investing my own money. We don't have any LP... I didn't see myself promising 20% plus IRR on a time period of six years... The way I wanted to see myself as a significant player was not just by being defined by my check size, but being defined by whom I could influence and bring around the table."The Asia Expansion Reality Check: Stay in Your Habitat. Startups frequently pitch Asia expansion based solely on the region's massive population. Isabelle warns that entering Asia is a massive cost center long before it generates revenue. If a startup is thinly funded, her advice is blunt: stay home. You must have dedicated capital and a localized strategy, not just "wishful dreaming." "The best advice I can give you is just to remain in your natural habitat and ecosystem and don't waste your money traveling to China or Asia every other day. It will cost you a bomb... What looks good is when people start to have the awareness that developing Asia would be a cost first before it's a source of revenue."Pivoting to High-Margin Optionality (The AllG Playbook). Investors today want startups to be as de-risked as possible. Isabelle highlights her investment in AllG to show what good pivoting looks like. Even though they had world-class expertise in precision fermentation for casein micelles, they didn't stubbornly stick to that narrative. They aggressively pivoted to a higher-value, faster-to-commercialize compound (Lactoferrin) and leaned into the Chinese market. "They didn't stay fixated on one application or one narrative. Although they were really very, very proficient in casein micelles... they thought very smartly of pivoting toward higher value compounds... It is really about not being wedded to your own science and your own narrative."

S2 Ep 74On unlocking Canada’s $7B AgTech boom and solving the scale-up "Valley of Death" - Mike Wolsfeld, AgWest Bio
Send a textOn unlocking Canada’s $7B AgTech boom and solving the scale-up "Valley of Death" - Mike Wolsfeld, AgWest BioInvestment Climate Podcast: Fundraising Playbooks From Food Tech CEOs and VCs In this podcast series, Alex Shandrovsky interviews investors about benchmarks for funding Alt Proteins in 2025 and uncovers the investment playbooks of successful Climate Tech CEOs and Leading VCs.Podcast Host Alex Shandrovksy is a strategic advisor to numerous global food tech accelerators and companies, including alternative proteins and cellular agriculture leaders. His focus is on investor relations and post-raise scale for agrifood tech companies. This podcast is syndicated through our media partners, Foodtech Weekly and Vegconomist.Episode 74: AgWest Bio: Mike Wolsfeld on unlocking Canada’s $7B AgTech boom and solving the scale-up "Valley of Death" In this episode, I sit down with Mike Wolsfeld, who manages the Techcom Fund at AgWest Bio. Operating as an equity investment fund ($50k–$300k checks) embedded inside a non-profit, Mike shares how they are turning Saskatchewan into a global magnet for precision fermentation and ag-tech startups. We discuss their unique mandate: attracting international deep-tech companies (like Argentina's Ergo) to the Canadian Prairies without forcing them to move their headquarters. Mike breaks down how their GAAP (Global Agri-Food Advancement Partnership) facility bridges the critical scale-up gap between bench science and commercial co-manufacturing, and why Canada’s crown corporations, like Farm Credit Canada (FCC), are deploying a historic $7 billion into the sector despite a broader VC downturn. 🎧 Listen to the full episode to hear Mike’s advice on how foreign startups can tap into Canada's massive pools of non-dilutive capital.Key Facts AgWest Bio:Goal: To invest in and support early-stage ag-tech and food-tech companies by leveraging Saskatchewan's deep agricultural history, biotech talent pool, and specialized infrastructure.Milestone: Actively deploying a $7M evergreen fund while scaling the GAAP facility to help international precision fermentation companies seamlessly enter the Canadian ecosystem.Alex’s Top Findings:The "Gateway to Canada" Geo-Arbitrage. AgWest Bio offers a highly founder-friendly entry into the Canadian ecosystem. Unlike many regional funds that demand a full headquarters relocation, Mike’s fund only requires a federally incorporated subsidiary and 1-2 local employees. This allows international founders to access Canada's massive non-dilutive grants and specialized infrastructure without disrupting their global cap tables. "We're not asking for companies to entirely reincorporate, move everything here, move families... really, at minimum, what it looks like is a federally incorporated company with at least one or two full-time employees here in the province... I'm not interested in forcing companies to move here; I'm interested in supporting companies in their existing strategy."Bridging the Fermentation "Valley of Death". The hardest part of precision fermentation isn't the lab science; it's scaling from milliliters to commercial thousands of liters. AgWest Bio manages the GAAP facility to explicitly solve this missing middle step, providing heavily discounted, shared-use bioreactors (5L to 100L) to get startups ready for large-scale co-manufacturing. "We're really trying to fill what we saw as a gap between that lab scale, bench scale, and scale up... taking things out of an academic sort of research stage into that pre-commercialization... proving that it can scale up from milliliters to liters to 10 liters to sort of 20, 50."The $7 Billion Crown Corporation Lifeline. While traditional VC fundrais

S2 Ep 73On the Open Innovation Playbook and bypassing the Western retail trap - Auroni Majumdar, CJ Foods
Send a textEpisode 73: CJ Foods: Auroni Majumdar on the Open Innovation Playbook and bypassing the Western retail trap In this episode, I sit down with Auroni Majumdar, Vice President of R&D Global Open Innovation at CJ Foods. Auroni pulls back the curtain on how a global food giant evaluates external technology, revealing why it operates on a strict 6-to-24-month horizon rather than chasing 10-year moonshots. We discuss the eight core product categories CJ cares about, why a startup's regulatory and shelf-life readiness is non-negotiable, and how startups can bypass the grueling 3-year Western retail reset cycle by leveraging CJ's vertical integration in Asian markets. Finally, Auroni outlines a highly unique "Triangle Partnership" where CJ’s Bio division provides the fermentation scale-up capacity while the Foods division acts as the guaranteed offtake customer. 🎧 Listen to the full episode to hear Auroni’s advice on how to build an internal champion and why pitching technology without doing your homework on their current unit economics is a major red flag.Key Facts CJ Foods:Goal: To source mature, externally developed technologies (ingredients, process, packaging) to drive immediate growth across 8 global strategic categories (including dumplings, Korean fried chicken, kimchi, and sauces).Milestone: Successfully integrated 6 distinct technology adoptions (including sweeteners, sensors, and solid-state fermentation capabilities) within the last calendar year.Alex’s Top Findings:The "Near-Term" Mandate: No Science Projects. Auroni is exceptionally clear: CJ Foods is in the business of using technology, not commercializing raw academic research. If your tech is 3-4 years away from regulatory approval or commercial scale, it is too early for their core pipeline. They prioritize solutions with proven unit economics, and that can hit the market within 6 to 24 months. "I want to do what we do well, or CJ does well, right? What we do well is we launch products fast on a global basis... I don't want to spend money doing research projects. That's not what I do. That's not my business model... I'm a great user. I'm a great evaluator."Bypassing the Western Retail Trap. Startups often get mesmerized by the idea of landing a massive Western FMCG contract, ignoring that nationwide US distribution—dictated by rigid big-box retailer shelf resets and mandatory shelf-life studies—can take over 3 years to execute. Auroni highlights that CJ offers a faster, more nimble alternative through its vertical integration and the inherently quicker innovation cycles of Asian markets. "In the US, nationwide distribution requires your big box retailers... inherently, if you're a startup that's working in this system... you're already at three years in this system... CJ in Korea can move extremely fast. We're very vertically integrated... it might not be as big as [a Western MNC], but it'll be big and meaningful, and it'll be quicker."The CJ "Triangle" of Scale: Foods + Bio + Startup. One of the most unique advantages CJ offers precision fermentation startups is its internal structure. CJ can facilitate a three-way partnership: the startup provides the IP, the CJ Bio Foundry provides the heavy CapEx fermentation scale-up, and the CJ Foods division acts as the built-in, guaranteed offtake customer. "Where there's offtake demand from the food side, where there's a technology provider that needs scale-up capability... and then there's a business [CJ Bio] that has fermentation capability and connecting that triangle in a way that there's mutual benefit across the three parties."