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What Goes Around Comes Around: Why Disruptive Business Is Bad Business

What Goes Around Comes Around: Why Disruptive Business Is Bad Business

Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters

August 13, 201816m 12s

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Show Notes

Dan Sullivan doesn’t believe in being a disruptive business. That’s because being a disruptor means taking the easy route. It’s choosing profit over people, and that’s no way to stay ahead in the marketplace, or in people’s minds. Being a transformative business, on the other hand, takes real effort and vision, both of which get rewarded by happy, loyal customers. So, which would you prefer?