
Episode 8 - The birth of modern PR
Influence with Damian Bradfield · WeTransfer
December 9, 201939m 6sExplicit
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Show Notes
In this episode, Damian explores how the godfather of modern PR, Edward Bernays, mastered the art of spin. From soap to cigarettes, Damian chats with author Larry Tye on how Bernays dramatically changed the way we live.
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