Episode 74
074 Top 10 Mobile App Marketing Strategy
Industry Angel Business Podcast · Ian Farrar | Industry Angel Business Podcast
December 16, 201744m 19s
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Show Notes
Andreas is the founder of Nibble Apps. The team is behind some of the best selling Food and Drink apps for iPhone and iPad. Their most recent success is the FitMenCook app, which became a number 1 Food and Drink app in 82 countries.
Beyond apps, Andreas is a believer in creating liveable cities and promotes cycling through LondonCyclist.co.uk
Ian and Andreas discuss:- Surveying/questioning customers to shape an app
- Sharing ideas for customer feedback
- Collaborating with partners with existing audiences
- Outperforming Snoop Dog
- iOS & Android strategies
- Outsourcing development to Poland
- Company structures and dynamics
- Strategy for hitting the app store charts
- Scale up
- Future roadmap
- Audience Questions
Gym Plan App - Personal Trainer Get jacked & melt fat, no matter what it takes.