
S4E4: Guest Nieves Martinez Marshall, CEO of Novel Farms
Inception · Nicole Staudinger
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Show Notes
Managing Partner Mike Edelhart talks with Nieves Martinez Marshall, CEO of Novel Farms, a company growing muscle and fat cells to produce delicious, environmentally-friendly whole cuts of meat.
In this episode, Nieves explains how their groundbreaking scaffolding technology sets them apart from other meat cultivation companies; their goal to restore conventional pork to the more flavorful, healthier version that's been lost through the commercial breeding process; how it feels to be at the forefront of a totally new and unexplored industry; and her dream to help bring sustainable, slaughter-free culinary delicacies into the future by recreating one of the most sought-after and exquisite meats in the world, Jamon Iberico.