Lululemon, September 5th 2025

Lululemon just shocked Wall Street: the stock plunged 16–17% in a single day—even after beating earnings. In this 3-minute episode of Implied, we unpack what’s really going on behind the numbers. From flat U.S. sales and mounting tariff pressures to a risky push for more “new styles,” the story is bigger than a simple outlook cut. Is Lululemon reinventing itself—or risking its premium edge? Tune in to hear what’s implied but not said, and the three key questions investors should be watching next.