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The final episode of Socialette. Why I'm rebranding the podcast and what that looks like behind the scenes
Episode 556

The final episode of Socialette. Why I'm rebranding the podcast and what that looks like behind the scenes

After 4.5 years and 556 episodes, today I bring you the final episode of Socialette. When next you hear from me you will be listening to the first episode of Imperfect Action. This was not a decision taken lightly, however with the evolution of my...

Imperfect Action

October 6, 202216m 38s

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Show Notes

After 4.5 years and 556 episodes, today I bring you the final episode of Socialette. When next you hear from me you will be listening to the first episode of Imperfect Action. This was not a decision taken lightly, however with the evolution of my business, it was necessary. And today I'm taking you through the various steps in this process.

In today's episode we chat about:
- To rebrand or not to rebrand...
- Overcoming the fears of rebranding
- The conundrum of renaming a popular podcast
- Finding my why - identifying the messaging
- Analysing and remodeling the format
- Visual assets - the art and the science of nailing it!
- The final rollout...

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