The Real Reason Behind Beachbody’s (Bodi) Rebranding | Multi Level Mondays
The infamous mlm Beachbody has announced they will rebrand their company to accomplish a better, more inclusive, health-focused image. But, is that really what the rebrand is about, or is the company trying to rise from the ashes of its past failures?
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Show Notes
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Welcome to Multi Level Mondays, a weekly series all about multi level marketing, pyramid schemes, and ponzi schemes.
The BeachBody mlm has been, unfortunately, in our lives for decades. Over the years, they have faced an array of controversies spanning from lying about their science to false dieting scams, and the general structure of their company. Now, their rebranding to Bodi and many are wondering, why? While they claim the rebrand is meant to alter their narrative to be more inclusive, the truth might be a little more sinister. Is Beach Body trying to resurrect itself?
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Writers/Researchers/Helpers:
Jess Hubbert
This episode was edited and mixed by:
G. Thomas Craig
Album cover art created by:
Betsy Primes
Intro Song Credits:
Last to Fall- Will Van De Crommert
Outro Song Credits:
Sacred and Profane- Nicholas Rowe
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