Ignite: Healthcare Marketing Podcast
255 episodes — Page 4 of 6
#79 - From Screen to Patient: CTV and OTT Advertising in the Healthcare Industry
May 30, 20239 min
#78 - Patient-Centric Marketing: How to Define and Reach Your Ideal Audience
May 23, 202313 min
# 77 - Deep Dive into Behavioral Health Marketing: A Look At Industry Trends and Strategies Part 2
May 9, 202316 min
# 76 - Deep Dive into Behavioral Health Marketing: A Look At Industry Trends and Strategies Part 1
May 2, 202322 min
#75 - How to Keep the Marketing Engine Running with Paul Sparrow of Chief Outsider
Apr 25, 202324 min
#74 - Building a Strong Brand: How Lynn Robbins is Guiding Traditions Health's Marketing Strategy
Apr 18, 202330 min
#73 - How the FTC's Recent Rulings Affect Healthcare Marketing
Apr 11, 202321 min
#72 - Insider Tips for Optimizing Your Healthcare Call Center with Michele Santagata
Apr 4, 202323 min
#71 - Building Your Analytics Platform in 2023: Essential Tools for Healthcare Marketers
Mar 28, 202316 min
#70 - Maximize Your Practice Valuation: How to Build A Strong Foundation with Provident Healthcare Partners
Mar 21, 202326 min
# 69 - Navigating the GA4 Migration: The Future of Healthcare Analytics
Mar 14, 202315 min
# 68 - ChatGPT and Bard: The Impact of AI Technology on Healthcare SEO
Mar 7, 202320 min
# 67 - Don't Turn Your Back on Existing Patients: How to Boost Revenue with Reactivation
Feb 28, 202314 min
# 66 - Empowering Patients through Education: The Key to Successful Healthcare Marketing with Theresa Porcaro of Pelvic Rehabilitation Medicine
Feb 21, 202331 min
# 65 - Navigating the Healthcare Landscape: Mapping the Patient Journey
Feb 14, 202314 min
#64 - Adapting to Google's Push Towards Automation: The Importance of Broad Match
Feb 7, 202320 min
# 63 -AI and Mental Health: The Future of Care and Treatment featuring Chris Hemphill, Woebot Health
Jan 31, 202336 min
# 62 - Enhancing Lead Quality in Healthcare: The Google Ads Must-Do's
Jan 24, 202316 min
#61 - Healthcare Marketing on TikTok: The Future of Patient Engagement
Jan 17, 202310 min
# 60 - Balancing Volume & CPA Priorities: The Dangers of Focusing on One Goal
Jan 10, 202316 min
# 59 - How to Reach Patients in 2023: Insights from Michele Hart, BostonSight
Jan 3, 202325 min
Goodbye 2022, Hello 2023
Dec 20, 20223 min
# 58 - PPC & Google Ads in 2023: The Top Trends Your Healthcare Organization Needs to Know
Dec 13, 202218 min
# 57 - Top SEO Trends Every Healthcare Organization Needs to Know in 2023
Dec 6, 202223 min
# 56 - Is SEO Worth It? How to Measure SEO's Impact on Revenue
Nov 29, 202220 min
# 55 - Robust Content: How to Improve SEO Rankings and the Patient Experience
Nov 15, 202212 min
# 54 - Do You Know What Your Patients Want? How to Create a Patient-centric Keyword Strategy
Nov 8, 202213 min
# 53 - Brand Architecture: Which Strategy is Right for Your MSO?
Nov 1, 202211 min
# 52 - Google Helpful Content Update: How it Impacts Healthcare
Oct 25, 202217 min
#51 - Get Ready For 2023: How to Plan Your Digital Marketing Goals
Oct 18, 202220 min
#50 - Facebook Advertising In Healthcare: Is It Still Worth It?
Oct 11, 202221 min
#49 - How to Stop Wasting Money on Google Ads
Oct 4, 202212 min
# 48 - How to Alleviate Staffing Shortages by Leveraging Marketing Technology
Sep 27, 202214 min
# 47 - Healthcare Recruitment Strategies to Grow Your Provider Pipeline
Sep 20, 202213 min
# 46 - Demand Capture vs Demand Generation: When to Make the Switch
Sep 13, 202214 min
# 45 - Healthcare Marketing Analytics: How to Track Growth
Sep 6, 202221 min
# 44 - How to Navigate Budget Cuts and Economic Uncertainty
Aug 30, 202210 min
# 43 - Scaling MSOs Post-Acquisition: How to Build A Repeatable Marketing Strategy
Aug 23, 202215 min
# 42 - De Novo Marketing Strategy to Maximize Profitability on Day One
Aug 16, 202210 min
#41 - Your First 90 Days: What Healthcare Marketing Leaders Need to Know
Aug 9, 202216 min
BONUS: Evolving Our Agency With You In Mind
Mar 29, 20225 min
#40 - The Marriage Between AI and Digital Advertising
Dec 13, 202130 min
#39 Your Top SEO Questions, Answered
Dec 6, 202122 min
#38 How to Create Ads That Don't Suck
Nov 29, 202116 min
#37 - 5 Keys to Effective Paid Search Strategies That Generate More Patients
Nov 16, 202136 min
#36 - HIPAA Compliant Marketing with First Party Data
Nov 8, 202120 min
# 35 - How to Balance UX & SEO in Website Design
Nov 1, 202127 min
# 34 - How Top-Performing Websites Drive Conversions
Oct 25, 202110 min
# 33 - 6 SEO Principles That Make It Easy for Healthcare Consumers to Find You
Oct 18, 202111 min
# 32 - How to Get Patients To Your Door - Developing Your Healthcare Offer
Oct 11, 202114 min