
#97: Who Works for Who & How to Work Together, with Michael Gordon
How do you set it up so when things get tough, and people in sales are missing their quotas, it doesn't result in finger pointing between sales and marketing? How do you know who's not performing? On this episode of the If You Market...
If You Market · Sky Cassidy (CEO) of MountainTop Data
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Show Notes
How do you set it up so when things get tough, and people in sales are missing their quotas, it doesn't result in finger pointing between sales and marketing? On this episode of the If You Market podcast we talk with Michael Gordon about Sales and Marketing alignment and how to use accountability to keep Sales and Marketing working as a team. Michael is the President of Sandler Training in Calabasas California and brings over 15 years of real-world sales, training, coaching and management experience.
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