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#104: Slicing and Dicing your leads, with Keith Perhac
Season 4 · Episode 104

#104: Slicing and Dicing your leads, with Keith Perhac

Sales is right, some of your leads are worthless, but others are worth-more. In this episode of the If You Market podcast Keith Perhac gets out the lead measuring tape and shows us how to identify your best and worst lead sources and a...

If You Market · Sky Cassidy (CEO) of MountainTop Data

November 3, 20201h 0mExplicit

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Show Notes

Sales is right, some of your leads are worthless, but others are worth-more.  In this episode of the If You Market podcast Keith Perhac gets out the lead measuring tape and shows us how to identify your best and worst lead sources. It's all about identifying and maximizing the channels and metrics that are giving you the best results. Keith is the host of the podcast Data Beats Opinion and founder of SegMetrics, which he built from his own frustrations when trying to track and measure leads.

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