The 4-Step Book In A Box Process: How To Turn Your Knowledge Into A Professionally Published Book In Just 15 Hours - I Love Marketing Episode #240

Episode #240: Interview with Tucker Max

• How Tucker went from failing to selling millions of books (and the real reason he wrote "I Hope They Serve Beer In Hell")
• Tucker shares the ultimate marketing lessons he's ever discovered that most marketers don't understand
• The $45 Million Dollar Blunder: One of the biggest mistakes Tucker made while he was succeeding
• One of the most valuable lessons that failure can teach every entrepreneur or business person
• The secret to telling fascinating stories that intrigue and interest your audience
• Why the more you make your life and business about ___ ___, the better off you, your business and everyone around you will be
• The dark side of building a personality brand and how to evolve beyond it
• How having a wife and kid has changed, invigorated and transformed Tucker's life
• The 4-Step Book In A Box Process: How Book In A Box can turn your knowledge into a professionally published book in just 15 hours
• 3 important questions you should ask yourself before you start writing your book
• The truth about hitting #1 and becoming a New York Times Best Selling Author and an Amazon Best Selling Author
• Dean and Tucker discuss when you should utilize The 90-Minute Book Process and when you should use Book In A Box
• How Book In A Box can help you become an instant authority and super-credible hero in your market