Ideas Worth Using: Creating Results in Advance with Dean Jackson - I Love Marketing Episode #282

Ideas Worth Using, Getting Results In Advance with Dean Jackson. Dean is often regarded as the Marketing Buddha, a marketing philosopher, and marketing genius and he shows you how to use marketing as the ultimate lever to a life of freedom and fun.

Here's a glance at what you'll learn from Dean in this episode:

• A Counter Intuitive way to generate more sales, revenue, and profits
• How to sell something for 5X more than your competitors by delivering results in advance
• One Question that can change the way you operate your business (and get you better clients)
• What you can do to reduce costs in your marketing, advertising, and fulfillment
• Why you have to deliver far less to produce a happy client with a new way of structuring your offer
• Why it's LESS expensive to deliver the result than it is to convince people to give you money to deliver the result
• How to reduce your cost of acquisition by delivering a result for your clients in advance
• What to do to create greater value and a friction free experience
• How to re-engineer your marketing and selling models by recognizing that People are far less attached to FUTURE money than they are of PRESENT money
• A compelling offer is 10X MORE powerful than a convincing argument – and how you can deploy this in your business, marketing, and sales models
• Your clients are compelled to seek their ____ __________ and you can tap into this jet stream of what they are compelled to do (HINT: You don't have to convince them)
• And more…

Shownotes and links from this episode can be found at: www.ilovemarketing.com/282