Creating Culture That Drives Better Outcomes To Scale and Transform You Business with Jason Korman and Joe Polish - I Love Marketing Episode #356

Jason Korman shares how to create a transformative, growth-centric, and lasting culture.

If you'd like access to the show notes, a direct play link, or the exercise to help you take action on what was discussed, please visit http://www.ilovemarketing.com/356.

Here's a glance at what you'll learn from Jason and Joe in this episode:

• Why Jason started Gaping Void, how it influences people at scale and the tools entrepreneurs can use to transform their companies.
• How to make change really happen in your company (PLUS: The secret to designing ideas that spread).
• The interesting way Jason Korman and Hugh McLeod grew (and continue to grow) Gaping Void.
• How to use language and drawings to get your point across in a simple way AND reinforce your message.
• The 3 pieces of advice Jason would give to entrepreneurs who want to become even more successful.
• Jason's definition of "culture" and how to create a culture that drives better outcomes.
• What to do FIRST if your company's culture is unclear OR needs a massive overhaul.
• ONE THING the greatest leaders and smartest CEOs of companies like Southwest Airlines, Zappos and Microsoft do to create enthusiastic employees, loyal customers, massive media and greater profitability.