The journey from free school meals to high flying banker to feeling soulless, escaping and founding Boundless, winning listings at ASDA, Holland & Barratt, Whole Foods Market, Ocado

Every top food and drink founder reads our Newsletter - why wouldn't you?

https://hungryfeast.beehiiv.com/

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Will we able to eat tomorrow?

Bethnal Green. 1980's. Everyday a galling struggle. 

Growing up on free school meals.

At 16. Cathy got a job as a tea girl in the city.
Grafted her way up.  Serious high flyer.

Despite making SERIOUS BANK. Cathy’s heart was an empty vault. Wallet-full, Soulless.

She sacked off the city. Founded Boundless. Soulless to Boundless.

Boundless, a gut-loving snack brand, won listings at Whole Foods Market, Holland & Barratt, ASDA and many more.

Deee-lighted to welcome Cathy Moseley Mosely aka my sister from another mister on to the podcast. 
 
ON THE MENU: 

1. Why you MUST put yourself on the sinking ship to know what you’re ACTUALLY capable of - build Anti-Fragility 

2. How to STAND OUT when Niche becomes Mainstream - Be Different. Not Better.

3. Why Boundless got delisted from Ocado and hard truths for challengers - Literally nobody wants or cares about your product, you’ve gotta make them

4. Top advice for nervous female founders - never be afraid to rugby tackle buyers-  Don't believe in no In life, go around no

5. How to reinvent your purpose when you feel soulless to feel boundless

Full eppy goes live Monday 6am. 

Other episodes in comments below 

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