How NICE Wine Won Over 2000 Distribution points at Sainsbury’s, Ocado and Whistle Stop - Lucy Wright co-founder, NICE.
Why lie to ourselves? Food and Drink is completely dominated by males. When Lucy Wright agreed to the pod to explore female leadership in challenger Food and Drink I was filled with gratitude.Lucy is the co-founder of NICE, the UK’s first canned wine bran
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Show Notes
Why lie to ourselves?
Food and Drink is completely dominated by males.
When Lucy Wright agreed to the pod to explore female leadership in challenger Food and Drink I was filled with gratitude.
Lucy is the co-founder of NICE, the UK’s first canned wine brand. Along with her co-founder Jeremy, NICE stampeded on a stale-crusty category and Made Wine Fun Again.
ON TODAY’S MENU:
1. Top advice for female founders who may feel vulnerable in an industry dominated by males. LEAN IN.
2. Why founders must acknowledge when something’s not working and STOP. Stopping isn’t a failure. Stopping = pivoting till your offering is perfect.
3. *THE* sales pitch template to win 2000 distribution points at Sainsbury’s. Profits< RoS
4. How to create a successful and productive co-founder partnership. The Power of Direct Feedback.
5. How to become a “Master of Your Channel” with no previous experience. Always Be Kind + Insatiable Curiosity + Network like Crazy = Mastery.
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