How Jolly Hog Went From Street Food Stall to Tesco, Ocado, Waitrose, Sainsbury's and ASDA shelves - Max and Olly Kohn, co-founders The Jolly Hog

In 2012, I watched Harlequins win the Premiership Rugby title at Twickenham. 

Playing second row that day was Olly Kohn.

But 5 years preceding that momentous day, Olly got badly injured  

To null the tedium his wife gifted him a sausage making kit. 

In 2007, from a Twickenham flat, The Jolly Hog was born.

Next year, along with his brothers, Max and Josh, they started slinging sausages from a food truck at The Stoop. 

Over 13 years later, with sprinklings of drive, setbacks, resilience, hard work, and high standards. 

The Purveyors Of Pig have had conglomerate success:

- Featured at Glastonbury, Winter Wonderland, Cheltenham Festival

- Opened two restaurants: The Pigsty (it’s absolutely BANGING!) and On The Trott. 

- Secured listings at Waitrose, Sainsbury's, Ocado, ASDA

- Have a river of tongue-tantalising NPD in the pipeline 

ON TODAY'S MENU:

1. DITCH YOUR EGO. FOLLOW YOUR GUT - BE BRAVE AND LEARN TO QUIT THINGS QUICKLY IF THEY’RE NOT WORKING 

2. HOW VALUES ALIGN BIG CHARACTERS ON BIG GOALS: FUN. HONESTY. QUALITY.

3. ACCEPT, THERE IS NO SHORTCUT 

4. YOU DON’T NEED A MASTER PLAN. JUST MASTER YOUR PRODUCT AT FIRST.

5. GET COMFORTABLE BEING UNCOMFORTABLE

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