Apex Gaming - Kyle and Terren Huck
Kyle and Terren Huck are the owners of Apex Gamin…
February 5, 20241h 11m
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Show Notes
Kyle and Terren Huck are the owners of Apex Gaming, a Magic The Gathering card shop and tournament organizer in Caldwell, Ohio.
The Apex Gaming documentary is now on the Humans of Magic YouTube channel - https://www.youtube.com/@humansofmagic
00:00 Intro
01:49 Kickoff
02:35 Kyle and Terren self-intros
03:48 Apex origin story
07:39 Apex business principles
11:07 Starting a Magic business - managing risk
13:18 Attracting a player base - local & otherwise
17:03 Working with WOTC for WPN Premium store status
20:56 Working on getting Pro Tour invites from WOTC
23:42 The wonderful world of Magic retail
30:33 Any recent customer trends for Magic product?
33:47 Impact of Lord of the Rings, Dr. Who and Universes Beyond
39:36 The craziest Magic purchase...by an employee
42:21 Make the customer experience great
45:26 Carrying Magic product vs. other games
47:39 Lorcana - why it's worth paying attention to
50:37 How Apex started streaming tournaments
54:39 Key focus areas for a solid streaming production
58:02 Tournament storylines & stakes
1:05:10 Deck techs and supporting content
1:07:18 Vision for what's next
Patreon: patreon.com/humansofmagic