533: How to Identify and Eliminate Friction with Roger Dooley

Roger Dooley talks about how eliminating friction at work can lead to better productivity.

— YOU'LL LEARN — 

1) The cardinal rule of friction. 

2) How to reduce the friction of meetings. 

3) How mistrust creates friction. 

Subscribe or visit AwesomeAtYourJob.com/ep533 for clickable versions of the links below. 

— ABOUT ROGER — 

Roger Dooley is an author and international keynote speaker. His books include Friction: The Untapped Force That Can Be Your Most Powerful Advantage and Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. He is behind the popular blog, Neuromarketing, as well as a column at Forbes.com. 

He is the founder of Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee. 

• Book: "FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage"

• Book: "Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing"

• Blog: Neuromarketing

• Podcast: Brainfluence

• Website: RogerDooley.com

— RESOURCES MENTIONED IN THE SHOW — 

• App: Pocket

• Book: “Influence: The Psychology of Persuasion” by Robert Cialdini

• Book: “Trust Factor: The Science of Creating High-Performance Companies” by Paul Zak

• Company: Gallup

• Personality: Cal Newport

• Personality: Jack Welch

• Personality: Richard Thaler

• Personality: Werner Heisenberg

• Previous episode: 124: The Science Behind Trust and High-Performance with Paul Zak

• Software: Google Tag Manager

• Survey: Customer Effort Score

• Survey: Net Promoter Score

— THANK YOU SPONSORS! —

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