49 - Why You Should Be User Testing Your Hotel Website
We often talk about the importance of testing you…
Hotel Marketing Podcast · TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!
April 3, 201745m 28s
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Show Notes
We often talk about the importance of testing your hotel website and how it helps improve your conversion rate. In this episode of the Fuel Hotel Marketing Podcast, we discuss how you can take your testing to the next level by using a qualitative testing tool such as UserTesting.com to support your quantitative data.