21 - What Every Hotel Needs to Know About Digital Marketing in 2016 (Courtesy of HSMAI)
The Hospitality Sales and Marketing Association I…
Hotel Marketing Podcast · TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!
September 2, 201640m 43s
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Show Notes
The Hospitality Sales and Marketing Association International (HSMAI) is one of the industry's leading advocates for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue. One of their recent articles, entitled 8 Essentials Every GM Needs to Know About Digital Marketing Today, caught our eye and that is the subject of episode 21 of the Fuel Hotel Marketing podcast.
Here’s the original article from HSMAI: 8 Essentials Every GM Needs to Know About Digital Marketing Today
http://www.hsmai.org/knowledge/article.cfm?ItemNumber=27890&RDtoken=17453&userID=4854
CHECK OUT THE FULL SHOW NOTES AT:
http://www.fueltravel.com/blog/fuel-hotel-marketing-podcast-episode-21-what-every-hotel-needs-to-know-about-digital-marketing-in-2016-courtesy-of-hsmai