Winning Comes From Good Partnership | Kris Dehnert | Dugout Mugs
On this episode of Honest Ecommerce, we have Kris Dehnert. Kris Dehnert is an e-commerce veteran, with experience in multiple industries. Currently he's the CEO and cofounder of Dugout Mugs, which is an eight figure a year e-commerce company in the baseball space. We talk about doing business with the right people, leveraging customer information, defining what success means, and so much more!
Honest Ecommerce · Chase Clymer with Kris Dehnert
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Show Notes
Kris Dehnert is a serial entrepreneur and has been making money online since 2008.
Having experience in multiple industries such as sports, hard goods, affiliate marketing, restaurants, apparel, consulting, cannabis, etc., Kris has a wealth of knowledge regarding business infrastructure, creative marketing, networking, and sales strategies.
He is currently the CEO and co-founder of Dugout Mugs, which makes baseball bat barrels into collectible barware.
Dugout is currently an Inc 5000 company for the past three years, surpassed $40 million in sales, distributed internationally, and is one of the fastest growing licensees in Major League Baseball.
In This Conversation We Discuss:
- [00:45] Intro
- [02:00] The man behind the idea of Dugout Mugs
- [03:16] Reaching out to a potential business partner
- [04:28] Let the audience see the product for themselves
- [05:08] Using relevance to pique people’s interests
- [05:52] Catering to people’s behavior on social media
- [06:30] Partners don’t co-exist in the same lane
- [07:19] Showing what you can bring to the table as partner
- [08:33] Build to where you’re going
- [09:07] The importance of licensing for custom products
- [09:55] The power of networking
- [10:27] Cutting through the noise with paid ads
- [10:53] Getting & selling to as many customers as you can
- [11:28] Leveraging your email lists
- [12:15] Making the most out of UGC and reviews
- [16:57] Staying aligned with your morals and goals
- [17:54] The downside of being blinded by greed and money
- [18:19] Building and keeping a healthy work culture
- [19:47] Focusing on one task and outsourcing the rest
- [20:33] Reflecting on your skills & your role in the team
- [21:35] Doing what you like with the right people
- [22:24] Happiness over money
- [23:10] Defining what success means to you
- [24:22] Reflection & alignment makes decision-making easier
- [24:58] Where to check out Dugout Mugs
Resources:
- Subscribe to Honest Ecommerce on Youtube
- Personalized premium baseball bat-themed barware to enjoy the game dugoutmugs.com/
- Follow Kris Dehnert linkedin.com/in/krisdehnert/
- Schedule an intro call with one of our experts electriceye.io/connect
- Take your retail business to the next level today shopify.com/honest
Sign up for a one-dollar-per-month trial period - Schedule your free consultation with a Sendlane expert sendlane.com/honest
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