Is Facebook Marketing Still Viable in 2022? | Nik Hall | vitafive
On this podcast, we talk about vitafive’s biggest mistakes during their early years, the effect of iOS 14 and 15 updates to the marketing industry, the benefits and considerations when deciding to partner with a co-founder, and so much more!
Honest Ecommerce · Chase Clymer with Nik Hall
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Show Notes
Nik Hall is a follower of Christ, husband to the best wife, and the co-founder of vitafive, an emerging gummy vitamin brand with high quality ingredients and eco-friendly packaging.
The humble beginnings of vitafive were started in founders Garrett Adair and Nik Hall’s 800 square foot house when they were Juniors at TCU.
Since the beginning, the goals have been to help consumers find an easier way to be healthy, to be profitable, and to enjoy the life they have been given.
While the road hasn’t been easy, it has always been worth it.
In This Conversation We Discuss:
- [00:00] Intro
- [01:05] Nik’s early interest in entrepreneurship
- [03:41] The interest in money making and CEOs
- [04:52] Benefits and considerations for co-founders
- [08:26] “Breaking up” with co-founders
- [11:09] Sponsor: Electric Eye https://electriceye.io/
- [11:29] Sponsor: Mesa https://apps.shopify.com/mesa
- [12:13] Sponsor: Gorgias https://gorgias.grsm.io/honest
- [13:39] Sponsor: BeProfit https://beprofit.co/
- [15:10] Sponsor: Klaviyo http://klaviyo.com/honest
- [15:57] vitafive’s inception
- [17:28] Success was fast but was not immediate
- [18:55] vitafive’s biggest mistakes
- [20:46] The wild west of Facebook ads
- [21:30] Could startups still use Facebook marketing now?
- [22:41] The effect of IOS 14 and 15 to marketers
- [24:32] Don’t fully invest on just Facebook ads
- [25:04] How vitafive deals with the IOS 14 and 15 updates
- [26:47] Learn constantly or be a pioneer
- [28:09] Keep it simple and easy for customers
- [28:40] Where to find vitafive
Resources:
- Subscribe to Honest Ecommerce on Youtube
- The low sugar gummies you've been begging for delivered in the most beautiful way vitafive.com
- Connect with Nik linkedin.com/in/nikhall
- Scale your business with electriceye.io
- Download Mesa at the Shopify App Store apps.shopify.com/mesa
- Level up your customer support gorgias.grsm.io/honest
- Visit beprofit.co and use code HONEST15 to get an exclusive 15% off any plan for the lifetime of your plan
- Get started with a free account at klaviyo.com/honest
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