Dominating Ecommerce with Sharp Messaging and Strong Hires | Alissa Miky | Aqua Theon Inc and OoMee
On this episode of Honest Ecommerce, we have Alissa Miky. She is a Seaweed Tech Pioneer, and Founder and CEO of Aqua Theon and OoMee, the marine-powered functional beverage. We talk about pioneering a niche in an untapped market, using cultural roots to drive innovation, using competitor research as a winning edge, and so much more!
Honest Ecommerce · Chase Clymer with Alissa Miky
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Show Notes
Alissa Miky is a Japanese entrepreneur and the founder of OoMee, the first seaweed-based beverage in the U.S. She’s the youngest woman ever recognized on Forbes Japan’s Top 100 list. After running a successful flower business, Alissa created the viral seaweed candy company Misaky.Tokyo, and later launched Aqua Theon, a seaweed tech company.
In spring 2025, Alissa turned her proprietary Seabiotics™ technology into the star ingredient for OoMee -- the functional beverage bringing the wellness benefits of agar-agar to America's beverage aisle.
In This Conversation We Discuss:
- [00:00] Intro
- [01:58] Pioneering a niche in an untapped market
- [03:43] Using cultural roots to drive innovation
- [06:51] Sponsor: Klaviyo
- [08:52] Sizing up categories before committing
- [10:57] Callouts
- [11:07] Using competitor research as winning edge
- [14:25] Sponsor: Intelligems
- [16:23] Letting the product do the talking
- [19:44] Knowing when to launch and building
- [21:51] Sponsor: Electric Eye
- [23:00] Using intellectual property for passive income
- [25:43] Turning disadvantages into entrepreneurial fuel
Resources:
- Subscribe to Honest Ecommerce on Youtube
- Marine plant-based company https://aquatheon.com/en
- Marine-powered functional beverage https://oomee.life/
- Follow Alissa Miky https://www.linkedin.com/in/alissa-miky-21a8673b
- Migrate and grow more https://www.klaviyo.com/honest
- Book a demo today at https://www.intelligems.io/
- Schedule an intro call with one of our experts https://electriceye.io/connect
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