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Why Are Some Watch Brands Underappreciated?
Episode 227

Why Are Some Watch Brands Underappreciated?

This week I'm joined by Ben Clymer and client advisor Rich Fordon. We cover a range of topics, but our main discussion is about underappreciated high-end watch brands. Using Laurent Ferrier as something of a case study, we discuss why an important watchmaker might not be recognized as such by the market, what went wrong, and what can be done to change a brand's perception. Before that, we offer quick takes on some of the biggest news of the last week: We talk about Audemars Piguet's slate of releases, including John Mayer's limited edition QP; the Morgan Stanley Luxe Consult report on the Swiss watch industry in 2023, finally, we offer a few recommendations for Hollywood movies about watches, as Oscars season comes to a close. Thanks again to Accutron for supporting Hodinkee Radio. For more on the Accutron DNA Casino Collection, visit accutronwatch.com.

HODINKEE Podcasts · Ben Clymer

March 13, 202455m 54s

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Show Notes

00:01: Accutronwatch.com

1:53: It's Finally Here: Omega Announces A White Dial Speedmaster In Steel – Oh, And It's a Lacquer Dial

2:23: Omega Speedmaster in Canopus Gold

4:23: A Week On The Wrist: Omega Speedmaster in Moonshine Gold

6:04: Hands-On: The Audemars Piguet Royal Oak Perpetual Calendar John Mayer Limited Edition

6:42: What Does Audemars Piguet's Collaboration With Rapper And Mogul Travis Scott Mean For The Watch Industry?

7:10: A Glimpse At The Ultra-Rare Handcrafted Tuscan Dials Of Audemars Piguet

8:15: Audemars Piguet's New Watches Of 2024: From the Royal Oak To The Code 11.59, The Offshore, And More (Live Pics)

9:50: Morgan Stanley and LuxeConsult Swiss Watch Industry Report for 2024 (Revolution)

16:48: Vacheron Constantin Cornes de Vache for Hodinkee

18:53: Slim D'Hermès for Hodinkee

21:45: A Week On The Wrist: The TAG Heuer 'Glassbox' 39mm

27:18: How The Five Time Zone Shaped Modern Watch Culture

28:50: The Wild, (Mostly) Complete Story Of John Lennon's Lost Patek Philippe 2499

29:10: The Curious Case Of The Patek Philippe Reference 3448 'Senza Luna'

31:31: A Visit To, And Detailed Look At, Laurent Ferrier

35:40: Talking Watches: William Massena (including his Laurent Ferrier for Only Watch)

38:00 Ben's "unique" Laurent Ferrier

40:31: Laurent Ferrier Galet Traveller Limited Edition for Hodinkee

49:15: Brief Thoughts On The A. Lange & Söhne Zeitwerk

49:40: Lange Platinum Pour le Merite Tourbillon (for sale at A Collected Man)

49:56: A. Lange & Söhne Mixes A Honeygold Case And A Lumen Dial In Latest Zeitwerk Release

52:30: In-Depth: The Classic A. Lange & Söhne Datograph

Topics

laurent ferrierwatches