Season 2 · Episode 4
Amy Liu: Her Sensitivity Sparked a TOWER 28 Revolution
Amy Liu reveals the true meaning behind TOWER 28's success.
Hitting Pan · IPSY
October 3, 20241h 4m
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Show Notes
In this week’s episode of Hitting Pan, Amy Liu, founder of TOWER 28, gets to the bottom of creating a beauty brand that caters to sensitive skin without sacrificing style or performance. From her eczema struggles to psychic predictions, Liu opens up about the ups and downs of entrepreneurship, betting on herself, and redefining what it means to be sensitive in the beauty world. Plus, listeners of this Hitting Pan episode will even get an exclusive 30% off code to stock up on skincare favorites from KINSHIP, so be sure to listen all the way through.
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