Wylie Robinson: The Rumpl Journey—Kickstarter, Shark Tank, and Stepping Down as CEO
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Show Notes
Wylie Robinson is the founder, former CEO, and Chairman of Rumpl, an 8-figure brand that makes performance blankets and sleeping bags for the outdoors.
Expect to hear about:
– Frozen Van Epiphany: How a night stranded in the Sierras inspired the idea for Rumpl.
– Kickstarter Launch: Turning a “sleeping bag blanket” prototype into $250K of preorders in 30 days.
– Co-Founder Split: Why diverging visions led to an early breakup, and Wylie’s advice for navigating founder separations.
– Shark Tank Spotlight: The reality of pitching on national TV, walking away from offers, and what the exposure delivered.
– Stepping Back as CEO: Why Wylie handed over the reins in 2024, and how returning to product and creative has reenergized him.
Extras:
– Wylie's LinkedIn: https://www.linkedin.com/in/wylierobinson/
– Wylie's article (mentioned in episode) on navigating co-founder splits: https://www.entrepreneur.com/growing-a-business/why-i-had-to-fire-my-co-founder-ceo-and-close-friend/321499