Episode 17
Human Thread: Emotional Content—When Does It Become Too Much in Marketing?
September 16, 202527m 58s
Audio is streamed directly from the publisher (media.transistor.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Dr. Andrew Hughes returns to the "Human Thread" series to help Forest and Leah tackle one of marketing’s most delicate frontiers: emotion. Where’s the line between resonance and manipulation? Together, they unpack how emotion captures attention, why overload leads to burnout, and how brands can use emotion responsibly in an always-on digital world.
Expect to hear about:
- The Amygdala Effect: How emotional triggers hijack attention
- Emotional Overload: What happens when every ad makes you feel too much
- Sensory vs. Emotional Fatigue: Why today’s marketing feels “too loud”
- Ethics & Emotional Profiling: When empathy becomes exploitation
- Brand Takeaways: Designing emotion that connects—without crossing the line
Topics
marketingbrandsfoundersentrepreneurshipfast growth