George Fernandez, Founder and CEO of Latino Connection.
George Fernandez founded Latino Connection from his own experience observing how so many Latinos felt like outsiders in their own communities. As an executive in the hospitality and the health industry, he wanted to create an organization that could bring effective communication and education to the Latino community. Latino Connection is a strategic communications firm that helps serve the Spanish-speaking community in Pennsylvania and nationally. When the Covid-19 Pandemic began, he immediately responded with his outreach vans to provide testing and vaccinations with the help of the State and Local Health Departments.
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Show Notes
Latino Connection was created by George Fernandez to provide strategic communications to help serve the Spanish-speaking public in Pennsylvania and throughout the United States. His goals were to connect clients and Latino stakeholders to deliver high quality translation and interpretation services.
Latino Connection has helped hundreds of organizations to maximize their outreach to their Latino customers and clients. When the Covid-19 Pandemic hit Latino communities, it was clear to George that he could help the State and Local Health Departments to reach out to Latino and rural communities that were not being served.
Latino Connection, in collaboration with the Health Department, began providing testing and then sponsoring vaccines for thousands of individuals throughout Harrisburg and rural Pennsylvania. George's vision of ensuring access and providing education became invaluable to Pennsylvania communities. HealthCare UnTold salutes and honors George Fernandez and Latino Connection for their commitment to and bravery in response to the Covid 19 Pandemic.