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How Focusing on Content Leads the Media Astray
Episode 552

How Focusing on Content Leads the Media Astray

HBR IdeaCast · Harvard Business Review

November 23, 201632m 26s

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Show Notes

Bharat Anand, author of The Content Trap and professor at Harvard Business School, talks about the strategic challenges facing digital businesses, and explains how he and his colleagues wrestled with them when designing HBX, the school's online learning platform.