Why Most Real Estate Deals Are Bad (And How to Find the Good Ones) with Frank Iglesias

What if the reason most investors lose money isn’t the market… but the numbers they accept? In this episode of Hard Hat to CEO, Chris G. talks with seasoned investor Frank Iglesias about what’s really working in today’s real estate world. With 17 years of experience, Frank shares why he sticks to conservative “all in” numbers, why cash flow matters more than hype, and how strong negotiation skills can make or break a deal. He also explains why local market knowledge is gold and why just because a lender will fund a deal doesn’t mean you should do it. If you want honest, practical advice from someone who has seen the highs and lows, this one’s for you. Frank Iglesias is a real estate investor, entrepreneur, coach, and podcast host based in Atlanta, Georgia. He began investing around 2008 after leaving a career in information technology and music to pursue real estate full-time. Over the past 17 years, he has completed hundreds of transactions using strategies such as wholesaling, fix-and-flips, buy-and-hold rentals, and new construction across multiple states. Known for his conservative, numbers-focused approach, Frank emphasizes protecting profits and managing risk in changing markets. In addition to actively investing, he coaches other real estate entrepreneurs and shares practical lessons drawn from both his successes and challenges in the industry. Connect with Frank: Website: https://workingwithhouses.com/ https://frankiglesias.com/ Facebook: https://www.facebook.com/frankiglesias7/ Phone: 678-408-2228 Email: [email protected] Episode highlights: (0:00) Intro (1:10) Meet Frank and his real estate journey (3:38) What “quick cash” really means (7:11) Why 65 percent all-in still works (11:59) The lost skill of negotiation (17:01) Hyper-local market knowledge (24:50) Best, worst, and most likely case planning (28:16) Financeable vs. profitable deals (33:20) Where to learn more about Frank and what he does (34:30) The risks of remote investing (39:55) Outro Connect with Hard Hat to CEO on: Facebook: https://www.facebook.com/share/g/1BrHqc3wdF/ Instagram: https://www.instagram.com/hardhattoceo/ LinkedIn: https://www.linkedin.com/in/dcgilman/