Episode #260: Offer Client Solutions with Retail: @CassandraPlatinum
Hairbrained Conversations · Hairbrained
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Show Notes
Known throughout the industry as a color correction guru and educator, Cassandra McGlaughlin is back on the podcast, this time to discuss the evolution and ongoing importance of retail—a subject which she and Gordon share a passion for. The Redken brand ambassador, salon owner and coach talks about the many proof points around the power of offering clients at-home haircare solutions with pro products. What's more, chair-side education elevates the experience of in-salon purchasing, meaning the opportunity to grow a business and career through the sale of products remains as powerful as ever.