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Berkowits unplugged: Inside Arpit Goel’s brand-building mindset
Episode 17

Berkowits unplugged: Inside Arpit Goel’s brand-building mindset

What began as a modest clinic founded by his parents is now a 17+ location strong brand built on trust, tech, and tenacity. In this episode, Arpit Goel, CEO of Berkowits Hair & Skin Clinic, shares the inside story of the brand’s evolution—from its humble roots to becoming a go-to name in India’s fast-growing aesthetic market.Arpit discusses how he introduced newer treatments, invested in technology to streamline operations, and built a team focused on performance and empathy. He also opens up about franchise expansion, consumer trust in clinical results, and the future of AI in personalized skincare.

Growth Diaries by Zenoti · Zenoti

May 6, 202539m 46s

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Show Notes

What began as a modest clinic founded by his parents is now a 17+ location strong brand built on trust, tech, and tenacity. In this episode, Arpit Goel, CEO of Berkowits Hair & Skin Clinic, shares the inside story of the brand’s evolution—from its humble roots to becoming a go-to name in India’s fast-growing aesthetic market.Arpit discusses how he introduced newer treatments, invested in technology to streamline operations, and built a team focused on performance and empathy. He also opens up about franchise expansion, consumer trust in clinical results, and the future of AI in personalized skincare.
Previous guests include: Matt Maroone of Silver Mirror Facial Bar, Shabana Karim of House of Enspa, Marilyne Gagne of Dermapure, Smita Vallurupalli & Shashank Kancharla of Bubbles Hair & Beauty and Old School Rituals, Rob Peetoom of Rob Peetoom Salon.


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Topics

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