#68 Do Social Media Follower Numbers Really Matter?
Is there something more important for social media success than follower count? Gary V. thinks so! We discuss allegations that Facebook has been suppressing certain viewpoints... PLUS: Towel Day, Virtual Reality and your business...
Grow The Dream Show | Podcast Archive
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Show Notes
So it turns out that Facebook’s Trending News minions have been tipping the scales of “newsworthy based” on their personal political biases. Being from Silicon Valley, they were monolithically liberal. This upset the conservative sphere. But then Mark Zuckerberg and others invite leading conservatives to a meeting to hear their concerns — an extraordinary event and evidence that Zuck and his team rightly view Facebook as a global information provider that has a responsibility to all of it users.
News
- On the heels of news that Chromebooks outsold Macs in the first quarter, making ChromeOS the 2nd desktop OS behind only Microsoft Windows, Google announced that the Google Play Store will be coming Chromebooks later this year!
- Waverly Labs announced a new in-ear device that provides real-time translation. It’s a Babel Fish! This week’s show is being released on Towel Day, which makes everything fit. (Also, David is now 42.)
- A bill was introduced in the House of Representatives a couple of months ago which would put an end to anonymous purchases of prepaid cell phones and SIM cards. H. R. 4886: Closing the Pre-Paid Mobile Device Security Gap Act of 2016 would require lots of identification and verification when these devices are purchased.
Show Notes
In a Medium piece entitled “Numbers Don’t Matter, Influence Does,” Gary Vaynerchuck explains why he focused all of the efforts around his new book entirely on Instagram users whose accounts show signs of engagement. Gary V argues that their actual follower count was less important than their “influence.” David recalls the 1000 True Fans article by Kevin Kelly from 2008.
Getting the perfect Instagram shot: Bros on Instagram from AwesomenessTV (video)
When will Virtual Reality play a role in your business? Josh shares the story of Magic Leap, a Florida startup that has raised more than $1.4 Billion so far.
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