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CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up
Episode 20

CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up

Guest: Chris Degnan, CRO of Snowflake In this episode, we cover Chris’ career before working at Snowflake. (1:03)... Snowflake’s origin story and how Chris started working at the company. (9:04)... ‘Selling a concept’: What it was like for Chris to wor

Grit

February 8, 20211h 5m

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Show Notes

Cloud-based data storage company Snowflake made headlines this past September when it underwent the highest-valued software IPO in stock market history. For the company’s Chief Revenue Officer, Chris Degnan, this blockbuster success was many years in the making. 

Having joined Snowflake in 2013 while the company was still in its early stages, Chris led the effort to build the business’ sales organization. Now, as CRO, Chris remains an integral force of Snowflake’s continued growth. 

In this episode of Go to Market Grit, Joubin and Chris discuss what it was like to work at Snowflake in its early stages, how Chris built Snowflake’s sales organization from the ground up, and how the fear of failure can be an effective motivator.



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GritGo to MarketGTMAngela DuckworthStartupOperatorsMarketingSalesCEOCROCOOFounderKleiner PerkinsVentureVenture CapitalRevenueOperationsStartupSalesGo-To-Market StrategyLeadershipMarket LeadersTech