Episode 27
Episode 27: Simon Pestridge of Potato Head on creating a regenerative business
June 21, 202339m 47s
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Show Notes
Simon Pestridge is the Chief Experience Officer at Potato Head and is tasked with building a culture that innovates for the consumer. Valuing long-term growth over short-term gains, he is committed to transforming Potato Head into a regenerative business. In this episode we talk about:
In this conversation, we learnt...
- Simon’s journey with Nike and then Potato Head (02:58 - 06:05)
- Regeneration vs Sustainability (07:04 - (9:11)
- Some exciting projects at Potato Head (09:28 - 13:14)
- The vision for Potato Head for the next 10 years (13:32 - 16:23)
- How they operated during COVID (16:32 - 18:35)
- Opportunities in trying to be beautiful and sustainable (18:40 - 21:53)
- Waste management at Potato Head (23:01 - 25:38)
- Simon’s experience with LinkedIn (25:58 - 27:19)
- How to create a meaningful brand (27:40 - 30:28)
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