Episode 02: Vikas Garg on launching abillion to crowdsource sustainability
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Show Notes
Looking for a way to connect to your community while also making conscious purchases - for food, plants, gifts and everything in between? Enter abillion. Founded by Vikas Garg in 2017 as a way to ensure the rest of his career aligns with his values, this new take on a social media platform has already made quite an impact. As of 2021 they had donated $2 million, helped 60 nonprofit organisations, fed over 41,000 hungry children and replaced 580,000 animal-based meals. Tune into our conversation with Vikas to learn how he has accomplished it all.
In this conversation, we learnt...
- What was the trigger for Vikas to start abillion (00:35- 08:23)
- How they are using user-generated content and crowd-sourced opinions to create a new generation of users and consumers (08:49 - 15:50)
- How Vikas innovated and used scrappy methods to hire his first software developer (18:45 - 20:37)
- How the correct partnerships can help grow your business as they can be more authentic and give you much faster traction than using ads or influencers (20:37 - 23:10)
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