Season 1 · Episode 3
How a Newsroom Thinks About Storytelling – with Katrice Hardy
October 17, 202423m 20s
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Show Notes
In this episode, Katrice shares with John Kiker, president of Medium Giant:
- What makes a great story from the perspective of an editor
- How the multifaceted nature of storytelling formats can be used to meet people where they are
- The surprising correlation between journalism and advertising when it comes to storytelling
- Why it’s so important to bring light to stories that would otherwise go untold
- How journalistic storytelling is going to evolve over the next decade
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