Season 1 · Episode 6
From Pizza Coupons to PCs: How Insights Drive Stories – with Lance Hill
November 27, 202434m 16s
Audio is streamed directly from the publisher (mgln.ai) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode, Lance sits down with John Kiker, president of Medium Giant, to discuss:
- How building content around tater tots and milkshakes laid an early foundation for Lance’s career journey
- Why it takes art and science to fuel storytelling
- The integral role and appeal of authenticity in marketing — and how nuance can be a game-changer
- Why playing it safe is clamping down on creativity
- The role of technology in our current world and how it has changed how we work — and create content
Learn more about your ad choices. Visit podcastchoices.com/adchoices