Defining the Storytelling Edge — with Medium Giant’s Shawn Kruggel and Lizzy Bakhaus
Audio is streamed directly from the publisher (mgln.ai) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Episode highlights include:
The Foundations of Great Storytelling: What makes a brand story compelling, and why authenticity is key.
Medium Giant’s Storytelling Framework: The unique exploration of critical context to earned ending.
The Role of AI in Creativity: When to embrace automation and when human insight matters most.
Reach vs. Resonance: How brands can balance data-driven tactics with emotional connection.
The Future of Storytelling in Marketing: Emerging trends in brand ecosystems, influencer marketing, and strategic consulting.
Learn more about your ad choices. Visit podcastchoices.com/adchoices