Season 3 · Episode 1
How to know if you have a Hero or a Zero
The Hazzards of Product Testing
Get A Street Smart MBA with Sarah Shaw · Sarah Shaw
January 15, 201942m 45s
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Show Notes
Tracy and I chat about how to know if you have a hero or a zero before you put a lot of cash into making a product to determine if it will sell or not. Tracy gives a ton of ideas on how you can use FB groups, testing similar products on Amazon or Ebay, how to use peers, and even church groups to pre-test your idea before you invest in your idea. We cover the pros and cons of patents and if they are necessary, and how to handle criticism.
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