How to Tell If Your Fundraising Is Good (Part 2: Content)
Fundraising is Beautiful · Steven Screen
June 8, 201014m 6s
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Show Notes
Effective fundraising has some characteristics that you might find odd or off-putting:
- It's simple.
- It's about only one thing.
- There's an obsessive call to action.
- It's built around stories.
- It suggests specific amounts for donors to give.
- It's all about donors (not about the nonprofit).
This action-packed program will help you know what should be in your fundraising messages -- and why.