Good News Fundraising or Bad News Fundraising?
Fundraising is Beautiful · Steven Screen
July 15, 201511m 5s
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Show Notes
What story does your fundraising tell? Is it Bad News -- the problem and brokenness that you want your donors to help you change? Or is it Good News -- the promise of what can happen when your donor steps up and gives.
Or maybe there's a third, more perfect, way.
We'll show you that way, the approach to fundraising that avoids the revenue killing errors of either good news or bad news fundraising.